RIYADH, BTNp: UN Tourism has unveiled its pioneering digital self-assessment tool designed to progress tourism development in rural areas. The UN Tourism Self-assessment Tool to Assist Rural Destinations, STAR, allows local public authorities in rural destinations to self-evaluate and measure their level of tourism development. It also provides tailored recommendations, benchmarking different destinations and generating…
MADRID, BTNp: INTERNATIONAL tourist arrivals reached 97% of pre-pandemic levels in the first quarter of 2024. According to UN Tourism, more than 285 million tourists traveled internationally in January-March, about 20% more than the first quarter of 2023, underscoring the sector’s near-complete recovery from the impacts of the pandemic. In 2023 international tourist arrivals recovered…
UN Tourism and the International Congress & Convention Association (ICCA) have joined forces to promote sustainable development within the meeting industry. MADRID, BTNp: THE RECENT visit of an ICCA delegation to the UN Tourism headquarters culminated in signing a Memorandum of Understanding (MoU), symbolizing the deepening collaboration between the two entities. This partnership aims to…
MADRID, BTNp: APPLICATIONS for the fourth edition of Best Tourism Villages closed on 8 May. Building on the success of past editions, this year’s initiative will again inspire communities worldwide to harness the power of tourism as a driver of rural development and well-being. Over 260 villages from more than 60 countries representing the world’s…