“Kembang Rampai” Tri Hita Karana Accreditation and Awards
“There is no modernity without tradition and locality.”
| DENPASAR, BTNp: TRI Hita Karana (THK) was defined as a concept for the development of Bali in 1969 (Repelita I). However, from 1969 to 2000 this concept was never evaluated for its application in the development of Bali. At the initiative of a number of journalists, lecturers/academicians and tourism professionals an ecosystem for assessing the application of THK values in development in Bali was designed.
Focusing on the tourism dimension, in 2000 the THK Award Committee of the Bali Travel News newspaper gave the “Tri Hita Karana Award” to hotels that implemented the THK concept in their management. In the early stages the clause used was the THK Tourism Awards, the process of improving the dimensions of measuring instruments and accreditation standards continued and involved people with competence in understanding the values of Tri Hita Karana. Then set accreditation clauses with measurable standards Tri Hita Karana Accreditation and Awards. The THK Awards program has five award categories: bronze, silver, gold, emerald and platinum. Through the THK Awards, THK’s philosophy of life (way of life) is universal is expected to be applied in the management of destination services, tourist attractions, tourist facilities, educational institutions and government. Benefits for tourism institutions — hotels, restaurants, tourist attractions, tourist destinations, tourist villages, educational institutions, as well as government agencies — participating in the THK accreditation program are an acknowledgment that they have maintained, preserved the environment and Balinese culture, core dimension in the concept of green and sustainable development. This recognition also provides financial benefits because sustainable tourism has a future; there is a growing market for sustainable services and huge potential to attract eco-friendly tourists. In 2004, the Tri Hita Karana Accreditation and Awards program was recognized by the UN World Tourism Agency — UNWTO/UN Tourism—and the UNWTO Secretary General at that time, (Mr) Francesco Frangialli gave his statement (video) at THK Accreditation and Awards presentation. In 2009, the THK values were adopted in the Laws of the Republic of Indonesia and the Regional Regulations of the Province of Bali. THK values are clearly integrated in the Indonesian Tourism Law (Law No. 10/2009, 16 January 2009: Chapter III; Article 5a). – Bali Province Regional Regulation (Regional Regulation) Number 16, 2009 concerning Bali Province Regional Spatial Planning (RTRWP), December 28,2009. Article 2 states that the RTRWP is based on the principle: paragraph (a) Tri Hita Karana. In 2010, the Bali provincial regulation included the THK concept in the strategy Bali Green Province through the activity “Awards and Tri Hita Karana Accreditation/THK Accreditation and Awards”. Organizing Committee by the Tri Hita Karana Bali Foundation—Kep.Men.Hukum & HAM RI No: AHU-3278.AH.01.04. Tahun 2010—. THK Bali Foundation as an NGO and independent authority committed to carrying out THK accreditation in Bali. Meanwhile, the government was involved with the Provincial BLH OPD. Bali, Provincial Tourism Office. Bali and the Provincial Culture Office. Bali. In 2011: The Governor of Bali, Made Mangku Pastika, issued an invitation letter official (No. 556/1237 / I / Dispar) to inform the owner and hotel managers throughout Bali to be involved in the THK Accreditation and Awards Program. In 2013, the Minister of Tourism of Indonesia, Mari Pangestu, promoted the THK concept to APEC members for sustainable development, especially in the tourism industry. Witnessed by the Secretary General of UNWTO, Taleb Rifai, in October 2013, 10 hotel management in Bali, — accredited for the Emerald and Platinum THK categories —, signed a Memorandum of Understanding (MoU) with UNWTO to implement the Global Code of Ethics for Tourism (GCET). The facts show that there is continuity of eight (8) articles (22 paragraphs/paragraphs) out of nine (9) articles in the Global Code of Ethics for Tourism (GCET) with the criteria, and assessment standards of THK Accreditation and Awards. On this occasion, I Gede Ardika (late) as a member of the UNWTO Ethics Committee stressed that “There is no modernity without tradition, locality.” Strengthening the THK Accreditation and Awards program, accreditation was carried out in the PR-ing dimension with the THK Public Relations Awards, alignment with the gastronomic tradition through the Balinese Festival Melapa-Melapi Awards and concern for the environment with the THK CSR Awards. If Professor Geoffrey Lipman, CEO of SUNX uses the principles of the Tri Hita Karana – SDG’s harmonic pyramid of values in the development of Climate Friendly Travel, fills in the ethical values of global tourism. It should also be a guide to “business” life in Bali. *** |
